Peso Pluma, real name Hassan Emilio Kabande Laija, is a well-known singer from Mexico who has reached the pinnacle of the music industry.
His distinctive style and musical taste have garnered him a devoted following that contributes significantly to his streaming figures.
He has won multiple musical honours and is well regarded throughout the world for his own genre.
Who is Peso Pluma?
Mexican musician Peso Pluma has risen to several heights and developed a captivating reputation in the music industry. His distinct fusion of several artistic mediums, such as rhythms, has also brought him recognition.
Ever since making his music industry debut, he has been a household name.
Early Life
Peso Pluma was born on June 15, 1999, in the Mexican town of Zapopan, Jalisco, to Hassan Kabande and Rubi Laija. He was raised by his family and experienced childhood until the age of fifteen, at which point he began to feel inspired by music.
At the age of 15, he began playing the guitar due to an irresistible impulse, having learnt the instrument in its entirety via YouTube. Once he realised he could write his sentiments down, his interest in music veered towards songwriting. He wrote a number of songs up until the point where he began to compose and incorporate his musical elements.
Pluma, who is well-known to all, disclosed that he was made fun of in his early career but writing turned into his form of peace.
“That’s where I’d write how I was feeling, then I realized some stuff would rhyme. I kept practicing and became better with time,” he stated.
Pluma began creating songs in the early years of his career when he teamed up with his cousin Roberto “Tito” Laija Garcia, better known as Tito Double P____, an established singer with whom he had a close writing relationship up until they embarked on a journey of their own.
Career
The two debut albums, Disco en Vivo (issued on February 21, 2020) and Disco en Vivo, Vol. 2 (released on July 4, 2020), were released in 2020. The Mexican maestro never shied away from going solo in order to reach a higher level even though the records didn’t perform as well as expected.
Pluma made his music industry debut in April 2020 with the release of Ah y Qué?, his first studio album. This included 12 tracks including joint efforts by Jorge Morales El Jilguero, Lalo Reyes, and El Choforo.
Because of the album’s popularity, Pluma released the first single—a live version of “Relajado Voy” with Decreto Real—on streaming services on October 7.
Growing, he collaborated with Hector Rubio on the smash singles “Mil Historias” and “El Petter” with Decreto Real, which ignited the project he launched to the edge of his legacy.
Pluma published his second studio album, Efectos Secundarios, on March 19, 2021, by persistent work. The singles “Con Dinero Baila el Perro” and “Lo Que Me Das,” along with tracks with previously remarkable names like El Choforo and Hector Rubio, preceded the remarkable album.
This time, his streams demonstrated his extraordinary abilities, leading to the publication of another smash single, “Por Las Noches,” on the eleventh.
Pluma signed with “El Cartel de los Ángeles-Todo Es Playa,” a record label, but left before reaching that milestone in his career. He then signed a new contract with Prajin Records, owned by George Prajin. His association with the Record label began on November 25, when the hit song “Spiral” was published.
Peak Phase
He collaborated with Raul Vega on the song “El Belicón,” which saw him soar in prominence. The song’s music video was impacted by Pluma and Vega’s promotion plan, which used them as members of a drug gang. This idea caused it to go viral, drawing the interest of the community in him.
After the song gained popularity on TikTok and Instagram, its numbers skyrocketed and were still on the verge of impact. In just one month, the music video received millions of views on YouTube and streams on Spotify.
Pluma’s numbers increased steadily and quickly, leading to his Billboard Hot 100 debut.
Two weeks after its release, the single reached its peak at number 46.
Pluma expanded on the perception of his legacy with the release of “Sembrando,” which was described as an extended play with five new tracks. The song was inspired by his supporters, which he meant to honour.
He put out another EP that is said to have cemented his role in corridos tumbados’ ascent. He went on to have a relationship with Polo Gonzales and Tornillos on the smash song “Sentosa.” It also included a different craft known as “30 Tiros,” which was connected to an acoustic corrido that was organised around his life narrative.
El Chapo controversy
Alongside Luis R. Conriquez, Pluma recorded the song “Siempre Pendientes,” which caused a stir since it elevated drug lord Joaquín “El Chapo” Guzmán.
He posted a music video on YouTube with him brandishing firearms in the desert while surrounded by a sizable crew, connecting his songs to scandals and epic tales. Despite receiving over two million views, the music video was removed from the platform three days later due to the controversy it created.
Despite the cancellation, he continued to play, extending his cycle, and used his grand to project an image of El Chapo onto a screen during his live performance. As was to be expected, he was heavily criticised by worried citizens for using his songs to encourage drug trafficking.
In response, Pluma refuted every accusation and disregarded calls to provide proof of his own, which he did in a 2023 interview.
“They tried to smear me there, but [it’s] nothing that cannot be fixed. I kept going forward with my career,” he claimed.
“I am an artist, and we do nothing more than appear on stage and sing what we write.”
Drug Cartel Saga And Billboard Charts
According to some, the media narrative of 2023 peaked with rumours that he was connected to the cartel. But Pluma was passionate about inflammatory music, and she created another subgenre called narcocorrido, which consists of ballads about marijuana and the black market.
“Siempre Pendientes,” a song by Pluma, made its Billboard Hot Latin Songs debut once more after peaking at positions 27 through 155 on the Global Excl. U.S. and 174 through 174 on the Global 200.
The song, which debuted at number 9 and charted for 20 weeks, also marked Pluma’s legacy in Mexico Songs.
Not content to stop there, he stated that he was working with Tony Aguirre on a new project, “El Gavilán.” Following the song’s 41 Hot Latin position, he maintained his reign on Billboard. Additionally, he released “Ando enfocado,” which included Codiciado and Jaziel Aviles.
His song “AMG,” which became the singer’s first top-ten hit after peaking at number 10 in the Mexico Songs chart, also dominated charts.
The song reached at number three on the Mexican Songs chart and has since continued to gain popularity through streaming. The song continued to dominate Spotify for weeks after it gained traction, amassing notable playlists there.
Following this was the release of Miguel’s music video for “Igualito a Mi Apá.” He also said that he and Cano would be working together on a song called “PRC.”
“AMG” sparked the singer’s first Hot 100 entrance when it debuted at number 92 on the Billboard Hot 100 charts, as was predicted. “AMG” introduced him to his first chart-topper as it rose to number 10 on Hot Latin Songs and debuted at number one on Mexico Songs, continuing to dominate the charts.
Tour Debut And More Dominance
His career was already booming, so on January 20, 2023, he launched his first tour. At the Palenque ExpoGan in Hermosillo, Sonora, he wrapped up his Mexican tour after beginning a national tour at the Camara Sonora in Guadalajara, Jalisco.
“PRC,” which stands for “polvo, ruedas y cristal,” is a song about a gangster’s day-to-day activities. Cano and Pluma played dealers in the music video, which also topped the charts. The music video was the first to be posted on Pluma’s official YouTube channel. It caused a stir, and sure enough, in its first week it received over and ten million views.
Because of Pluma’s fame, other renditions of the song’s first line—”Me levanto, un baño y luego me pongo a forjar”—went viral on TikTok and matched Pluma’s original “dance craze” performance. The song video caused a sensation when it was thought to have a negative effect on kids. As predicted, “PRC” amassed fantastic streaming figures and went on to become Pluma’s second Hot 100 smash. Along with Junior H, the Mexican maestro co-released “El Azul,” which helped his live performance video, which was directed by Johnny Ragr, gain more traction.
With the song that made headlines and the line “Como el de aquellos botones” being blocked by Spotify for promoting the drug fentanyl, his audio set off yet another drama. He was credited with working with El Chapo on the tune.
The song reached its high in the Mexico Songs chart at number 15 thanks to a significant influence. This led to the successful remix of “Por Las Noches” by Argentine rapper Nicki Nicole. Pepe Garrido’s music video for the song followed, giving the numbers a whole new level of intensity.
Collaboration Era
Pluma has never been one to shy away from controversy, and this was evident in the song remix where he stoked rumours about Nicole and rapper Trueno’s separation after the lyric “Todo lo que yo te diste, fue para nada” went viral. It charted on multiple platforms and made an appearance on the Hot 100, as anticipated.
“El Hechizo,” a hit song that was produced in conjunction with Colombian producer Ovy on the Drums, with a music video made by Cristian Aguilar.
After encountering difficulties with the logistics and local permit, Pluma’s concert in León, Guanajuato, had to be cancelled and rescheduled.
With the greatest proportion of teenagers in Mexico living in extreme poverty, the incident caused controversy due to the way he was portrayed and his deep interest in the city.
With Pluma performing with the American Hispanic ensemble Eslabon Armado, “Ella Baila Sola” became popular. Their much awaited sixth studio album, Desvelado, featured this lead track, which was made available for streaming on all major digital platforms.
Pedro Tovar, the lead vocalist for his group, phoned Pluma to preview the song before he remixed it due to his influence.
Following “Ellafoololla Sola’s” #1 debut on the Latin and Mexico Streaming Songs charts, another dimension became apparent.
It became the first number-one single on the charts for both performers. With a massive amount of fan streaming, the song reached 16 million official streams on the US chart and debuted at number 2 on Hot Latin Songs, number 10 on Streaming Songs, and number 26 on the Hot 100.
The “La Bebé” remix also peaked at number 77 on the Hot 100, outpacing the 6.8 million streaming that it received on the US major music chart. Alongside “Baila Sola” and “La Bebé,” other songs that charted were “AMG,” “PRC,” and Las Noches.
When she sang songs like “Chanel” and “PRC,” fans discovered her talent and began to stream her music, which led to “Ella Baila Sola” reaching the top of Spotify’s daily chart of the Top 50 – Global. Pluma also had five songs in the top 10 hot Latin song charts, and dominated the top 6 Mexico song charts.
Who is Pluma’s Girlfriend?
His ex-girlfriend Nicki Nicole has left the press perplexed and unable to clarify Pluma’s relationship status thus far after announcing their breakup on social media.
What is Pluma’s net worth?
Reaching remarkable heights through royalties and sales, Pluma has amassed a believable fortune that has propelled his financial situation to the summit.
What is Pluma’s weight and height?
Pluma, who is 5 feet and 7 inches tall and weighs 67 kg (148 pounds), maintains outstanding physical condition.
